Blood For Sharks

Project Description

BLOOD FOR SHARKS
With more and more Puerto Ricans leaving the Island, blood banks have reached a critical shortage. In order to help minimize this problem, Liberty created Blood for Sharks, the first blood drive made in honor of Shark Week.

Project Details

Award Winning

Client: Liberty Cablevision of Puerto Rico

Date: June 2016

Tags: Broadcast, Social Media, Content, Experiential